Lightmedia were in the thick of it when Robbie Williams took to the stage in front of thousands of shoppers to switch on Oxford Street’s Christmas this Monday. Robbie was joined by X-Factor starlet Leona Lewis and upcoming boyband Lawson.

3 HD video cameras captured the action, with all vision mixed in our state-of-the-art broadcast pix production unit, and then sent wirelessly to the 4 Outdoor LED screens.

The screens were 2 x 15sq meter modulars positioned under the stage, along with 2 x 27sq meter screens positioned down Oxford Street. And here’s an interesting fact for you… 300,000 light bulbs make up this year’s display on the popular London shopping street!